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18% of sites10 technologies

Security & bot protection globally: market share ranking

WAFs and bot managers.

#TechnologyGlobalUnited KingdomNetherlandsItalySpainJapanLatin America
1Cloudflare Bot Management 14%16%8.9%9.4%8.1%2.4%12%
2Akamai Bot Manager 2.7%1.6%1.4%1.4%2.2%1.3%1.5%
3Imperva (Incapsula) 0.9%0.8%0.2%0.7%1.8%1.3%1.1%
4AWS WAF Bot Control 0.3%0.2%<0.1%<0.1%<0.1%<0.1%<0.1%
5Sucuri WAF 0.2%0.4%<0.1%0.6%0.3%<0.1%0.3%
6DataDome 0.2%<0.1%<0.1%<0.1%0.1%<0.1%<0.1%
7Wordfence 0.2%0.5%0.3%0.5%0.5%<0.1%0.4%
8Kasada 0.2%0.3%1%0.3%0.4%<0.1%0.5%
9F5 Distributed Cloud Bot Defense (Shape) <0.1%0%<0.1%<0.1%<0.1%0%0.2%
10HUMAN (PerimeterX) <0.1%0%0%0%0%<0.1%0%

By site popularity

Share of measured sites in each Tranco popularity band that use the technology: the top 1,000, 10,000 and 100,000 sites and the whole top million.

#TechnologyTop 1KTop 10KTop 100K
1Cloudflare Bot Management 12%15%14%
2Akamai Bot Manager 9.3%5.9%2.7%
3Imperva (Incapsula) 0.5%0.8%0.9%
4AWS WAF Bot Control 0.3%0.5%0.3%
5DataDome 0.3%0.5%0.2%
6Kasada 0.5%0.2%0.2%
7Sucuri WAF 0%<0.1%0.2%
8Wordfence 0%<0.1%0.2%
9F5 Distributed Cloud Bot Defense (Shape) 0%<0.1%<0.1%
10HUMAN (PerimeterX) 0%<0.1%<0.1%
Sites measured5826,67668,774

Our crawler: 68,774 sites · Global · updated 13 Nov 2026 · Methodology