CAPTCHA globally: market share ranking

Challenges on forms and pages.

#	Technology	Global	United Kingdom	Netherlands	Italy	Spain	Japan	Latin America
1	Google reCAPTCHA	7.3%	19%	15%	17%	17%	6.8%	15%
2	hCaptcha	1.7%	8.4%	4%	4.7%	3.8%	2.9%	4.8%
3	Cloudflare Turnstile	1%	1.3%	1.2%	1.3%	1.1%	0.9%	1.1%
4	Friendly Captcha	0.1%	0.1%	0.1%	<0.1%	0.2%	<0.1%	<0.1%

By site popularity

Share of measured sites in each Tranco popularity band that use the technology: the top 1,000, 10,000 and 100,000 sites and the whole top million.

#	Technology	Top 1K	Top 10K	Top 100K
1	Google reCAPTCHA	5.1%	4.9%	7.3%
2	Cloudflare Turnstile	0.7%	1%	1%
3	hCaptcha	0.8%	0.5%	1.7%
4	Friendly Captcha	0.2%	<0.1%	0.1%
	Sites measured	591	6,700	68,769

Our crawler: 68,769 sites · Global · updated 23 Oct 2026 · Methodology